Most people today use some form of social media. Social sites make it possible to connect with just about anyone across the city, the state, the country, and even the world. Of course, people also use it for entertainment, for news, and to learn more about various brands. Naturally, since this is where so many people gather, social media has...
The benefits of Marketing Automation have allowed businesses to save time, energy, and money by automating repetitive tasks. You will find that marketing automation has a wide range of benefits, some of which we will detail below. To reap the Benefits of Marketing automation it takes understanding and the right tools and tactics. Emarkable can help to get your company up...
Content marketing is a catchall term that covers a host of different tactics and strategies aimed at getting more potential clients, customers, followers, etc. However, the term “content” has expanded and changed over the years to include more than just traditional advertisements. Today, everything from podcasts to videos, eBooks, photos, infographics, and more are considered potential marketing content. This includes blogging,...
Content marketing is an essential part of doing business today, and most companies will say that they have at least some sort of content marketing strategy in place. However, when push comes to shove, their strategy doesn’t always impress. Some businesses, for example, will put up a simple website and start some social media accounts but they don’t go much...
WooCommerce WooCommerce is a customizable, open-source eCommerce platform built on WordPress. To word this and describe this in another way, this means that WooCommerce is another source for selling your products and starting your e-commerce business. There are, of course, other options (such as Shopify, Etsy, and Amazon), but if you've settled on WooCommerce, this blog is meant to help you drive...
When it comes to business, there can be any number of things that can lead you to losing sales. You may think the rationale is as uncertain as the shifting of the winds, but in truth, there are many reasons you might find yourself losing sales. One of the most basic ones to consider is whether you're using the best design...
COVID-19 has affected all industries in Ireland and around the world. However, construction has been one of the hardest hit. In fact, according to some sources, almost €18bn has been lost in cancelled or paused projects. That’s a great deal of money, time, and lost jobs across the nation. What does 2021 hold? Will the construction industry get back on...
In a brick-and-mortar location, you have things that must be done daily, weekly, and monthly to keep the store open and operating smoothly. You need to sweep the floors, restock the shelves, reorder items, install new sale signage, and more. Running a successful eCommerce store requires nothing less. But of course, you don't need to sweep the floors in your eCommerce...
SEO is critical for online visibility and success. That applies to all websites, including eCommerce sites. Did you know that 93% of all Internet activity begins with a search via Google, Bing, or another search engine? If your eCommerce store isn't visible in the SERPs, then your would-be customers can't find you. The challenge here is that not all eCommerce platforms...
When it comes to the retail industry, eCommerce is the single fastest-growing segment. It's been spurred on by COVID-19, but the change was already in the air. For entrepreneurs and business owners, entering the world of eCommerce offers many benefits, including the chance to build a thriving brand and create a profitable business. However, it's not something that you can do...
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