It has been over a century since the world last saw a pandemic of this scale. The novel coronavirus pandemic is wreaking havoc in every nation, forcing businesses to close their doors, workers, and shoppers to stay home, and even requiring that children stay at home rather than going to school.
It can seem bleak and hopeless, but this too...
We get it. Things look pretty bleak right now. Your business has been forced to close its doors. Your customers are shut in their homes. Sales have plummeted. You may have even been forced to lay off some staff. It’s a terrible situation, but it will pass. It’s important that your business is prepared when the pandemic recovery occurs.
Train...
COVID19 has laid waste to the global economy. To be clear, the situation sucks. Tens of thousands of people will not survive to see 2021. Many businesses will fail, too, forced to lock their doors and with no way to sell their merchandise or interact with their customers. There is a ray of hope here, though. You don’t have to...
No matter what industry you might be in and no matter the size of your company, the novel coronavirus has affected things. B2B and B2C companies have both seen their audiences dwindle, their reach shrink, and their profitability begin to dry up as a result of the coronavirus lockdown and the worldwide pandemic.
Here are two things to know. First,...
With the world firmly in the clutches of Covid-19, things can seem pretty bleak. Between lockdowns and shelter in place orders, and entire nationwide shutdowns in some countries, it’s natural to wonder how your business will be able to stay afloat. For SMBs that have yet to explore their options, eCommerce is the solution, but you must do more than...
The coronavirus threat has developed into a global pandemic. No nation on the planet has escaped it, and the impact continues to increase. What does that mean for your business? Is it time to think about worst-case scenarios? Actually, while the threat is real and it will have repercussions that last for decades to come, now is the time to...
Our businesses are all facing challenging times as the economic impact of the Coronavirus downturn starts to bite. And when faced with challenges like this it is time to prepare your business for the long haul.
We need to work smarter and be ready to tackle the challenges ahead.
If there is one major marketing challenging now facing most brands it is...
Retaining your existing customers has never been more important. With the increasing cost to acquire new customers, and the increasingly slim profit margins that many businesses face, it is vital to find ways to keep your customers coming back to you time and time again. Of course, this can be immensely challenging for many brands, but particularly for those in...
Demand generation – it sounds like something akin to a PPC ad or another form of customer acquisition marketing that drives traffic where you want it. In a sense, it is, but it is also distinct from those other tactics and strategies that you might employ.
Today’s digital marketing industry has evolved to the point that professionals can specialise in just...
The Taoiseach has announced wide-ranging measures, amounting to a general shutdown, to combat coronavirus. Measures will be implemented from 6 pm today to 29 March. The Taoiseach has announced wide-ranging measures, amounting to a general shutdown, to combat coronavirus. Measures will be implemented from 6 pm on Thursday 12 March to 29 March.
Watch my full statement on COVID-19 here:#Covid_19 pic.twitter.com/WkoEnTKdyO—...
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