GDPR + Marketing Automation Software = An Opportunity for Business Owners

With the May 25th deadline for the new GDPR requirements looming on the horizon, business owners need to be prepared to ensure compliance or face some hefty fines. We’ve already brought you news and information about GDPR, along with a handy GDPR checklist aimed at helping Ireland’s SMEs to prepare for the change in legislation. Today, we’re going to take...

Why We Spring for SharpSpring

Here at Emarkable we believe in using the very latest and best tools of the trade so that our clients receive a service that’s second to none. Thousands of clients around the world rely on SharpSpring for their marketing activities as it offers the following benefits: Generates leads Improves conversions to sales ratios Drives higher returns on marketing investments Free...

Digital Best Practices for B2B Marketers in 2018

When it comes to digital marketing, there is so much advice online that it can be difficult to know what works best and, as any digital marketer will know, getting it right first time is essential for success. Some of the main issues to take on board is that you’ll need to respond in a positive manner to the following...

Successful Marketing Strategies for the Post-Digital Age

Today we’re going to take a look at some of the latest developments in digital marketing so that you can make the most out of the new marketing trends in 2018. Artificial Intelligence (AI) and Big Data will continue as buzzwords during the coming year but only the marketers who know how to use it (and their companies) will get the...
Marketing Automation

How GDPR Impacts SharpSpring and You

The European Union's new data protection law, the General Data Protection Regulation (GDPR), is meant to protect the data and rights of individuals who are in the European Union and European Economic Area (EU/EEA). More than that, the GDPR details how organizations are to deal with these individuals' personal data in safe, secure, open, and benign ways. Responsibility for compliance...
download a free GDPR checklist

GDPR Compliance Checklist for Irish SMEs

This GDPR Compliance Checklist is an easy way to check if your website is compliant with the new GDPR rules. First, find out if you need to register with the Data Protection Commissioner as a data controller/data processor and then use this handy checklist to ensure that your website is compliant with the new regulations which come into force on 25th...
Top Tips for Technical SEO

Top Tips for Technical SEO

9 of the 27 Top Tips for Technical SEO Using keywords in tags is essential if you want Google to place your site high in the search rankings: Make sure one of your main keywords features at the start of the title meta tag of the page – search engines will use the meta tag to display the main title of...
27 Top Tips Essential Elements of a Successful Social Media Campaign

Top Tips Essential Elements of a Successful Social Media Campaign

9  of the 27 Essential Elements of a Successful Social Media Campaign As a business owner, you’re probably aware of the importance of social media when it comes to marketing your brand.  Savvy 21st Century business owners know that using a range of social media platforms enables them to reach a wider, global audience and increase awareness of their products, leading...
Tip Top Blog

Tips for a TipTop Blog

A blog is a must for business in the 21st Century. So today we’re going to give you a list of 9 of the 27 top tips to use to get the most out of your blog activity and ensure that it brings a real benefit your business. 1. Define - your business goals to ensure that your blog has purpose and vision....
Email Marketing Campaign

Top Tips for an Email Marketing Campaign

Here are 9 of the 27 Top Tips for an Email Marketing Campaign An email marketing campaign is an essential part of any marketing strategy in the 21st-century century business world.  Email is your opportunity to communication and build relationships with existing and potential customers and glean the information necessary to boost your marketing ROI.  In order to carry out an...