Step 5: Converting Your Website Leads Into Sales
Know which pages your leads view and when they return to your site. Lead scores are generated for all leads so you know who to contact first.
Leads are segmented into lists based on the form they complete or information you collect. This allows you to quickly send targeted messages.
Various lead nurturing campaigns are developed to further educate “Top of the Funnel” leads down to sales.
Email marketing is used to send timely messages to all contacts in your system.
Integrate a Customer Relationship Management software for an improved sales process and a closed-loop marketing campaign.