Generating Increased Traffic

• Content Marketing: Create blog articles that interest your audience. Blogging can increase your visibility in search engines, providing more opportunities for you to be found. Identify targeted keywords, optimize your website for those keywords using SEO and conversion techniques, and routinely create SEO Focused keyword-based content that is of interest to your audience.
• Onsite and offsite SEO: Optimise your website for search engines by building quality links to your website. This will help improve your website’s visibility and increase the chances of being found by potential customer
• Social Media Content: Build a following on social media, share your blog posts, and engage in social media conversations. According to research, businesses see a 63% increase in marketing effectiveness when using social media.
• Pay-Per-Click Campaigns: Create and manage pay-per-click advertising campaigns that drive additional quality traffic to your website. Optimise your pay-per-click campaigns to generate the most traffic and leads for the lowest cost-per-click.
• Email Marketing: Build an email list of subscribers and regularly send out newsletters and promotional emails to drive traffic to your website.
• Influencer Marketing: Partner with influencers in your industry to promote your website and products/services to their followers. Or develop your own by being THE expert in your field.
• Referral Marketing: Encourage current customers to refer their friends and family to your website in exchange for discounts or other incentives.
• Affiliate Marketing: Partner with other businesses or websites to promote your products/services and drive traffic to your website.
• Local SEO: Optimise your website for local search by claiming your Google My Business listing and ensuring your business information is accurate and consistent across the web.
• Event Marketing: Host or attend events in your industry to promote your website and generate traffic.
• Webinars: Host webinars to educate and inform your target audience, and promote your website as a resource for more information.
• PR: Reach out to media outlets and journalists in your industry to generate coverage and promote your website.

In our experience, a blog can get you 42% more traffic, and blogging can produce 300% more indexed pages. Additionally, 46% of daily searches are for information on products or services, and 20% of monthly Google searches are for local businesses. Also, 72% of search users click on organic links over PPC. The key is to find the methods that work best for your business and target audience and to consistently implement and optimise them over time.