Cloverleaf Distribution
Cloverleaf Distribution is a leading wholesaler of high-quality catering products, with a focus on sustainable and environmentally responsible practices. As the company expanded, it needed a robust e-commerce system to handle its growing business, along with a sophisticated back-office system to manage its stock and logistics.
E-commerce – B2B
Emarkable was chosen to develop the system, with a focus on building a wholesale distribution approval system that would streamline the wholesale qualification process. The project involved a high level of collaboration with Cloverleaf, and we worked closely with their team to ensure that the system met their specific requirements.
The new system included a comprehensive e-commerce platform that allowed customers to place orders, view their order history, and track their shipments. In addition, the back-office system included advanced logistics and stock management tools, allowing Cloverleaf to manage its inventory, track its shipments, and automate many of its business processes.
UK
One of the key challenges of the project was developing a strategy to grow the business in the UK market. We worked closely with Cloverleaf to develop a comprehensive digital marketing and outbound sales strategy, focusing on building relationships with distributors and end-users in the food industry.
To achieve this, we developed a targeted digital marketing campaign, using social media, email marketing, and paid advertising to reach potential customers. We also implemented a sophisticated lead generation system, using data analytics and customer profiling to identify potential customers and target them with relevant marketing messages.
Results
The result was a highly successful e-commerce and back-office system that has helped Cloverleaf to grow its business in the UK market. The system has been a critical factor in helping the company to achieve its growth targets, while the digital marketing and outbound sales strategy have helped to build a strong brand and reputation in the catering industry.
Overall, the project was a success due to the close collaboration between Cloverleaf and Emarkable, and the high level of attention to detail that was applied throughout the development process. The resulting system has enabled Cloverleaf to manage its business more efficiently, while the digital marketing and outbound sales strategy has helped them to achieve their growth targets in the highly competitive UK market.
The result was a highly successful e-commerce and back-office system that has helped Cloverleaf to grow its business in the UK market.
