There are 2.4 Million Irish people on Facebook and 70% of all businesses have a page on the social network. There is no denying that it is one of the most valuable marketing tools a business can have. There is also no denying that it can be an enormous thorn in a marketer’s or business owner’s side.
Facebook’s Algorithm for business pages is incredibly tight and ever changing; it’s almost impossible to keep on top of. Businesses have been complaining for years that they cannot reach more than 6% of their likers, and while it is frustrating and perhaps a little unjust, it is something we have to manage on a daily basis. It can be done!
In this booklet you will find 27 tips that will help you to master marketing on Facebook, giving your brand a strong position with your target market.
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