27 Digital Marketing Tips for Luxury Brands

The internet has opened up new marketing opportunities for businesses like never before.The luxury industry has some big players who are competing for attention so SMEs providing luxury goods and services may think that making an impact will present a challenge, especially when you consider that these larger companies have a larger marketing budget at their disposal, and often enjoy...

27 Digital Marketing Tips for Local Business Owners – Free Bonus Included!

As a local business owner most of your custom will naturally come from the local area in which you operate. If you’re the only provider of your products or services in that area, then you may think that you have a captive market and, therefore, there’s no need to pay too much attention to marketing because your business is ticking over...
Engineers Using Digital Marketing | Get The Best Results - Emarkable.ie

27 Tips for Engineers Using Digital Marketing

Did you know that Digital Marketing is not just for marketers and promoters? Just like engineers, digital marketing deals with data.  This data is then used to create marketing strategies that can be easily measured and tweaked. Because you are an engineer, not a marketer, we know that you’ll need some advice to get started. We’ve selected 9 from our 27 Digital Marketing...
Digital Design Terms | The Concepts of IA, UI, and UX

Digital Design Terms: Exploring the Concepts of IA, UI, and UX

It can be challenging to keep up with the evolution of digital design. However, understanding core concepts is important. The world of digital design is evolving faster and faster. It’s propelled by the emergence of new technologies, as well as the ongoing refinement of search engine algorithms, consumer expectations, and a lot more. Keeping up with digital design can be challenging...
Website Development

Bad Photos and Their Impact on Your Website Development

Imagery is vital for a modern website development. Today’s users expect the websites they visit to offer rich visuals, whether that’s photographs, vector art, or something else. As such, images play a significant role in your website development. The problem is that too many business owners and decision-makers leave their site’s imagery to chance. They use stock photos, they fail...
Microsites – When to Use Them and Why They Are Critical to Your Success

Microsites – When to Use Them and Why They Are Critical to Your Success

They have been used for years at this point to drive sales, bolster conversions, and generally improve online success, but many business owners and decision makers remain unsure of what microsites are and when they should be employed. The good news is that they’re not all that difficult to understand and they can be employed in many different use cases. What’s...