Do we always show customers the love? On February 14th our attention focuses on being with the ones we love. What about those wonderful people who pay your bills? Whether you call them clients, customers, patients, members, or some other term, now is a great time to think of ways to love them more. The No. 1 reason why customers leave or do not engage is the feeling of indifference toward a product or service. So keeping in touch is critical. So what’s the best way? It depends on your objectives, who your audience is and what stage of the sales cycle they are at. Developing an effective contact strategy that aligns with your sales process is critical. If you need some help to develop or enhance your contact strategy call us on 057 8645524057 8645524 or email me on richard@emarkable.ie. Kind regards, Richard |